PRIVACY POLICY

1. Who I Am

Giray Uzmen is an individual designer providing web design and development services. I can be contacted regarding privacy matters at giray@uzmen.com.

2. What Personal Data I Collect and Why

I only collect limited data through my use of Google Tag Manager (GTM). This data is used to help me improve the performance and user experience of my website. Specifically, I collect the following:

• Usage Data: Information about how you use my website, such as pages visited, time spent on pages, and links clicked. This is collected through Google Tag Manager. This data is used to understand which content is most popular and to identify areas for improvement. I do not collect any personally identifiable information through GTM such as names, addresses, or email addresses.

3. Legal Basis for Processing

The legal basis for processing your personal data is Legitimate Interest. I have a legitimate interest in understanding how visitors use my website to improve its performance, design, and content. I have carefully balanced my interests with your rights and freedoms under the GDPR.

4. How I Use Google Tag Manager

I use Google Tag Manager (GTM) to manage and deploy website tags (small pieces of code) without modifying the website's code directly. GTM itself does not directly collect personal data. However, it can trigger other tags that do. In my case, GTM is configured only to track the usage data described above.

Google Tag Manager: This service is provided by Google LLC. You can find Google's privacy policy here: https://policies.google.com/privacy. I have reviewed the tags implemented through GTM to ensure they are compliant with GDPR.

5. Use of Structured Data (LD-JSON)

I use LD-JSON (JSON-LD) structured data on my website to help search engines better understand the content on my pages. This structured data helps improve search engine rankings and allows search engines to display more informative results for users. The types of data marked up using LD-JSON may include:

• My name and contact information
• Details about the services I offer (web design, development, etc.)
• Portfolio items and project descriptions
• Client testimonials (which may contain names)

This data is publicly available on my website and is primarily intended for search engines to use. I do not use this structured data to directly track or collect personal information about website visitors beyond what is already described in this Privacy Policy.

6. Cookies

Google Tag Manager may set cookies on your browser. Cookies are small text files that are stored on your device to help websites remember information about you. You can manage your cookie preferences through your browser settings.

7. Data Retention

I retain the data collected through Google Tag Manager for [Number] months/years. After this period, the data is anonymized or deleted. I retain Google Analytics data for a period of [Number] months/years as well.

8. Data Sharing

I do not share your personal data with any third parties except as follows:

• Google: I share data with Google through my use of Google Tag Manager. This data is subject to Google's privacy policy.

9. Your Rights Under the GDPR

Under the GDPR, you have certain rights regarding your personal data, including:

• The right to access: You have the right to request access to the personal data I hold about you.
• The right to rectification: You have the right to ask me to correct any inaccurate or incomplete personal data I hold about you.
• The right to erasure: You have the right to ask me to delete your personal data in certain circumstances.
• The right to restrict processing: You have the right to ask me to restrict the processing of your personal data in certain circumstances.
• The right to data portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format and to transmit it to another controller.
• The right to object: You have the right to object to the processing of your personal data in certain circumstances, including processing based on my legitimate interests.
• The right to withdraw consent: (Not applicable in this case, as you are relying on Legitimate Interest, not consent)

To exercise any of these rights, please contact me at giray@uzmen.com.

10. Complaints

You have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's supervisory authority for data protection issues. You can contact the ICO at https://ico.org.uk/.

11. Changes to This Privacy Policy

I may update this Privacy Policy from time to time. I will post any changes on my website. The "Last Updated" date at the top of this policy will indicate when it was last revised.